Sports footwear are sporting goods that are majorly worn while performing sporting and recreational activities or during workout sessions. Athletic footwear include walking/running shoes, sneakers, cross-training/fitness shoes/aerobic shoes, hiking shoes/boots, basketballs shoes, sports sandals, tennis shoes, boat/deck shoes, hunting shoes, baseball shoes, skateboarding shoes, golf shoes, soccer shoes, cheerleading shoes, cycling shoes, water sports shoes, bowling shoes, track shoes, volleyball shoes, and wrestling shoes. They are easily available in the market through various distribution channels, including franchise store, online stores, supermarkets/hypermarket, and specialty stores. In addition, sports and equipment such as archery, backpacks, badminton sets, baseball, basketballs, bicycle, billiards/pool cue sticks, binoculars, bowling, exercise, eyewear sunglasses, fishing, footballs, golf, sport protective helmets, ice hockey, inline skates, lacrosse sticks, paintball guns, racquets, scooters, and skateboards are considered for global analysis.
Increase in health awareness and rise in need for active, healthy lifestyle across the world are the key drivers of the athletic equipment and footwear market. Sedentary lifestyle and changes in eating habits have led to increased health risks. Therefore, increase in awareness toward regular physical activities to maintain healthy lifestyle has boosted the growth of the athletic equipment and footwear market.
Furthermore, increase in participation in sports activities positively impacts the market growth. Participant number is on a rise in various sports worldwide. As per AMR analysis, the participation in sports for children aged above six has experienced a rapid rise over the past few years in the U.S. Participation in outdoor and racquet sports has remained consistent; however, participation in team sports, water sports, and other fitness sports have shown a consistent increase in the last few years.
The recent outbreak of COVID-19 has caused a perilous impact on the global economy and businesses; however, fitness equipment for home have witnessed significant surge in demand. According to Allied Market Research consumer survey analysis, due to the outbreak of the global health crisis, two out of three customers are unlikely to return to the fitness centers until its vaccine is available in market. Furthermore, two in five consumers are likely to use online services for purchasing fitness-related commodities. Furthermore, restrictions have been imposed on movement to maintain social distancing, which has resulted in consumer transition toward online delivery of products. As a result, fitness products market for home is booming. Engaged stakeholders in the industry are now bracing themselves for the post COVID-19 world by strengthening their supply chains and logistics to mitigate dependence in on single country and diversifying their existing networks.

The major players in the fitness equipment, sports equipment, and footwear industries include Adidas AG, Asics Corporation, Brooks Running Company, Fila Holding Corporation, Li Ning Company Limited, New Balance, Inc. Nike, Inc., Puma Se, Skechers USA, Inc., Under Armour, Inc., Callaway, Samsonite, Yonex Co., Ltd., Mizuno Corporation, Precor, Inc., Nautilus International, Inc., and Cybex International, Inc.
Athletic Equipment and Footwear Market Segments
By Type
- Equipment
- Footwear
By Region
- USA
- Outside USA
Key Market Players
- Adidas AG
- Asics Corporation
- Brooks Running Company
- Fila Holding Corporation
- Li Ning Company Limited
- New Balance, Inc.
- Nike, Inc.
- Puma SE
- Skechers USA, Inc
- Under Armour, Inc